In a conversation with him : The Customer | By Nikhil Pattani

The role of customers in real estate is crucial as they are the ones who provide demand for the properties being sold. A satisfied customer can not only bring repeat business but also refer others to the real estate agent or company. Therefore, building strong rapport between the agent and the customer is important.

Rapport building helps the agent understand the customer's needs and preferences and offer a tailored solution. It facilitates better communication, which can improve customer satisfaction and loyalty. A good rapport can also lead to positive word-of-mouth marketing, which can attract new customers and boost sales.

Real estate is a competitive industry, and building strong relationships with customers can be an effective way to stand out from the competition. The way the customer is treated can make all the difference in their experience and ultimately their decision to transact. Ensuring that the customers feel valued and respected will go a long way in the real estate business.

Nikhil Pattani, a knowledgeable Real Estate Expert, blogger, sustainability advocate having more than 27 years of work experience in India and UAE. His expertise and dedication have helped more than 3,000 happy families find their dream home. Nikhil Pattani is also a prolific writer, painter, life coach, and motivational speaker who has changed many lives and helped many people fight against all the odds of life. Under his eponymous brand called 'Nikhil Pattani- Your Realtor', he is providing real estate and interior design consultancy. Additionally, he is offering Green Brokers' certification to the real estate professionals under his venture Scholars' Takshashila.

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