Scroll, Stop, Sold | Edition- 4 | From Brochures to Reels — Making Your Offline Magic Go Viral!
Newsletter by Nikhil Pattani Fourth Edition: “From Brochures to Reels — Making Your Offline Magic Go Viral!” Hey Property Power Players, Real estate isn't just about what you sell — it's about how you show it. Most agents still rely on word of mouth, flyers, and brochures. Guess what? That’s all content just waiting to be digitally remixed and go viral. 🌀 In this edition, we’re taking your offline assets and turning them into online lead magnets. 1. “Brochure Breakdown” Reels Take your project brochure and break it into bite-sized videos. Example: Slide 1: Project name + tagline Slide 2: Amenities in 3 emojis Slide 3: Location perks with a Google Maps zoom-in People don’t read brochures anymore — they scroll them. So, meet them where they scroll. 2. “Event Recap with a Twist” Did you host a site visit or launch? Turn it into a 30-second cinematic highlight. Add: BTS prep Client reactions A voiceover: “This isn’t just a launch — it’s the beginning of someone’s forever home.” ...